Sandcastles

The game we almost all immersed ourselves in as children becomes an allegory for the human soul. The third fragrance of Paradiso Perduto evokes sandcastles, which are extremely difficult to build but very easy to destroy. As adults, the game of building castles continues, transforming into the possibility of watching them crumble when we aim too high, just like castles in the air.

Beneath the joyful exuberance and the effort of a long process lies the awareness of the ephemeral: we design, develop, plan, and carefully construct the image we want to project, idealizing our personality and our achievements, and then suddenly a gust of wind could sweep it all away, crumbling the castle just as reality sometimes does to our dreams.

An invitation to rediscover the courage to believe in the most authentic part of ourselves, and to make our dreams come true by building them on foundations as solid as rock.