Eye contour: when to start and how to choose it

Eye cream is useful because the skin around the eyes is thinner and more delicate, and tends to dry out before the rest of the face. You can start when you feel the need, often around 25–30 years old, choosing the product based on what you want to improve: tired appearance, dry skin, or tone.

It is one of the questions we get most: “Is it really necessary, or is face cream enough?”. Here is how we answer.

Why a separate cream

Face cream is often too rich or too active for this area. Eye creams have lighter textures, designed not to weigh down the skin and to be well tolerated near the eyes.

How to choose it

• Tired appearance, puffiness, and dark circles: fresh and light textures, such as Cool Eyes by Bakel.
• Dry skin: more nourishing formulas, such as Nutri-Eyes by Bakel or Radiant Eye Cream by Insium.
• Daily hydration: Hydra3 Eye by Valmont.
• Tone: V-Firm Eye or V-Lift Eye by Valmont.

How to apply it

1. A rice-grain-sized amount is enough for both eyes.
2. Use your ring finger, the finger that applies the least pressure.
3. Tap from the inside out, on the bone under the eye, without pulling the skin.
4. Do not get too close to the lashes: the product will spread on its own.
5. Use it morning and evening, before face cream.

A little help from makeup

A light concealer completes the job: Active Light by Jane Iredale brightens the shadows under the eyes with light coverage. We talk about it in Jane Iredale mineral makeup.

Our advice

Eye cream works with consistency: used every day, for weeks. Sleeping well, drinking water, and protecting the eyes from the sun with sunglasses help more than any cream.

Frequently asked questions

At what age should you start using eye cream?

There is no fixed age. Many people start between 25 and 30 years old, or earlier if the skin in that area is dry. A light formula is suitable for any age.

Can you use face cream around the eyes?

It is better not to, if it is rich or contains many active ingredients: it could weigh down the skin or cause irritation. Eye creams are specially formulated for that area.

Should eye cream be applied morning and evening?

Yes, if the product says so. In the morning before makeup, in the evening after cleansing.